After a hiatus of over 20 years, Chi-Chi’s Mexican restaurant chain is making a comeback. Set for a 2025 revival, the return of this iconic brand is led by Michael McDermott, son of one of the original founders. The first two restaurants are scheduled to open in Minnesota, with plans for expansion to the Midwest and East Coast.
Chi-Chi’s Legacy and Revival
Founded in 1975 by Marno McDermott and NFL Hall of Famer Max McGee, Chi-Chi’s quickly became a household name for its vibrant atmosphere and signature Mexican-American dishes. The chain reached over 200 locations at its peak, but after a tragic hepatitis A outbreak in 2003, the brand closed its doors. However, Hormel Foods, which owns the Chi-Chi’s trademark, has partnered with McDermott to bring the beloved brand back with a fresh twist.
The Comeback and New Beginnings
Michael McDermott is enthusiastic about blending the old with the new. He’s committed to maintaining Chi-Chi’s legacy of great taste and vibrant dining while introducing modern updates to the experience. The family-friendly atmosphere and delicious Mexican dishes will remain central to the Chi-Chi’s dining experience, promising a nostalgia-filled return for fans.
Overcoming Challenges and Embracing the Future
The chain’s revival comes with challenges, especially the memories of its 2003 closure, which followed a devastating outbreak tied to contaminated green onions. Despite this, Chi-Chi’s has maintained its presence in supermarkets, where its salsa and seasonings remain popular.
With a focus on reinvigorating its brand and satisfying both old and new fans, the Chi-Chi’s revival is poised to be an exciting chapter for the beloved restaurant chain. Fans of the original locations can look forward to the first reopening in 2025, with potential for future growth across the U.S.
For more information on Chi-Chi’s return and its plans for future locations, visit this article.
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